It is vital to combine solid strategy with outstanding creative, which is why we collaborate with the best creative talent in the country. With the integration of analytical, logical and concrete thinking and intuitive, inspirational and emotive execution, the left and right brain works together in perfect unison.
We make sure there are no gaps between strategy and creative delivery. From a solid strategy based on comprehensive insight and analytical foresight, we create your defining brand idea – the vision that will set you apart from your competitors and resonate with your target audience.
Your brand vision becomes a creative springboard for our creative partners to be more expansive with their creative executions, ensuring a seamless integration across multiple communication channels – packaging design, point of sale, advertising, marketing collateral, promotions, websites and physical environments.
Bluetorch is independent from any design studio, yet works with many. We can assemble a creative team, collaborate with existing agencies or join as a project partner to create a strategic platform for a design agency’s client.
Services we provide include:
- Define, develop and write creative briefs
- Source designers, writers, producers and developers
- Develop creative strategy
- Independently advise on design projects
- Creative workshops
- Communication architecture
- Present creative to management, executive or board
- Development and implementation of brand books
- Creative collaboration