We work with organisations that need to:
Bluetorch is a consultancy specialising in brand analysis, strategy development, internal brand engagement and the delivery of meaningful brand experiences.
While we consult directly with organisations – ranging from blue chip companies through to SMEs – we also work with design agencies to deliver strategic services to their clients.
We’ll help you discover the perceptions that surround your brand, as well as the opportunities for its growth. Your brand must be connected to your customer needs, be unique in your category and be aligned with your values and ambitions.More
This is about strategy.
A vision needs a strategy in order to create enduring brand relevance. We’ll help define what it is you stand for and how you can communicate this effectively.
We collaborate with the best creative specialists to bring your brand to life visually, and ensure the brands strategy has the best chance for success.More
A brand promise is only as good as its delivery; staff behaviour and organisational actions leave lasting impressions. We can help ensure staff are engaged with your brand vision and strategy.More
Every time a current or potential customer comes in contact with your business is an opportunity to deliver a brand experience – to leave a unique and engaging brand impression.More
In this hyper-competitive world, successful brands seek to create an enduring legacy by meaningfully connecting with society. More and more, companies are integrating purpose and meaning into the way they do business. Why? Because brands that adopt more meaningful modes of behaviour are continually outstripping their competitors.
Purpose gives meaning to your brand and enables people at all levels of your business to connect, engage and advocate the company values.
To find, reconnect with, or communicate your brand purpose, contact us.